Dell | Calvo

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GAME OF FEELINGS

When Coca-Cola became the exclusive sponsor of Copa América Centenario we knew a 360 campaign was coming but, launching their Social Center in Atlanta was the best experience in my ad career to date.

For a month, the iconic brand welcomed creative, accounts, strategy and legal into their headquarters in Atlanta to deliver real-time soccer-related content inspired by the "Share a Coke and a Song" campaign.

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DELL-LATIN AMERICA

The moment wall plugs realize their days are counted. Dell's Power Stations.

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For three years, our team took care of Dell social media channels in Latin America. From México to Brazil.

Here are some of our faves.

DELL MÉXICO - SUPERPAPÁ

To promote Father's Day we had to find a villian: - El preguntón-

The son who's always asking too much.

CD: Marlon Zanatti
CW: Jorge Calvo

DELL MÉXICO - Más cerca que nunca.

To promote Mother's Day we used a Dell computer to bring mom and daughter together. Later we just made the dream come true.

CD: Marlon Zanatti
CW: Jorge Calvo

DELL - DIGITAL TRANSFORMATION
"MAGIC"
GLOBAL CAMPAIGN ADAPTATION

CD: Marlon Zanatti
CW: Jorge Calvo

DELL - DIGITAL TRANSFORMATION
"GOLF"

GLOBAL CAMPAIGN ADAPTATION

CD: Marlon Zanatti
CW: Jorge Calvo

ECD's:
Federico Hauri
CD:
Juan Lagos

CW:
Jorge Calvo

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